UnionBank launches The ARK
UnionBank has formally opened the doors of The Ark, the first fully digital bank branch in the Philippines. Using digital technology to augment an actual banking experience, The ARK by UnionBank delivers on its promise of a new digital platform experience in banking. "The ARK was established by UniinBank to address the common pain points in banking. Falling in line, getting a number before being attended to, spending a lot of time in the bank, which could have been used in, otherwise, more productive endeavors. It is also meant to satisfy the diverse and changing needs of our customers," said UnionBank President and Chief Operations Officer Edwin R. Bautista. Bautista explained that The Ark provides an interactional experience rather than a transactional space. It could be used as a 3rd space for different communities to get together. The ARK, as a concept branch/ "lab," also serves as a platform for the clients to co-create an ideal banking exper...