Scream for ice cream at Novotel's 'Ice N Cream'
It's a sunny day and the most delicious ice cream can be found at Novotel's "Ice N Cream" store. On April 28, "Ice N Cream" made its grand opening with members of the press and candidates of the Binibining Pilipinas 2017 beauty pageant. "We invite you taste the best of both worlds but the best of everything. I hope you will enjoy our ice cream," said Novotel Executive Chef Michael Schaub, as he led the opening of the ice cream store. "Ice N Cream" made its soft opening last April 16. Modesty aside, it's month-long target sales was reached in only three to four days. "Our ice cream is home-made, gluten-free and less sugar. Some of our flavors are from Germany. It's actually a 'marriage' between Germany and the Philippines," said Michael Anthony Sagaran, marketing communications manager. "What surprised us was that during our soft opening, our target sales for one month was reached in ju...